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Understanding Style DNA

How Style DNA captures your visual identity for consistent thumbnails

Style DNA is the AI's understanding of your visual style, extracted from your reference images. It ensures generated thumbnails match your brand.

What Style DNA Captures#

When you upload references, the AI analyzes:

Color Palette#

Your characteristic colors:

  • Primary color: Your dominant brand color
  • Secondary color: Supporting accent
  • Background tones: Light, dark, or mixed
  • Accent colors: Highlights and pops

Extracted as exact hex codes for consistency.

Composition Patterns#

How elements are typically arranged:

  • Subject placement (center, rule of thirds, etc.)
  • Text positioning (top, bottom, overlaid)
  • Negative space usage
  • Layering and depth

Typography Style#

Text characteristics:

  • Bold vs. lightweight
  • All caps vs. sentence case
  • Font style (sans-serif, display, etc.)
  • Text size relative to image

Visual Elements#

Recurring motifs:

  • Faces and expressions
  • Objects and props
  • Graphics and overlays
  • Borders and frames

Emotional Tone#

The feeling your thumbnails convey:

  • Primary emotion (excitement, curiosity, trust, etc.)
  • Secondary emotion
  • Energy level (calm vs. energetic)

How Style DNA Is Created#

Initial Extraction#

When you first upload 5+ references:

  1. AI analyzes each image
  2. Identifies patterns across all references
  3. Builds a comprehensive style profile
  4. Assigns a confidence score (0-1)

Confidence Score#

Higher confidence = more consistent references:

ScoreMeaning
0.8-1.0Very consistent style
0.6-0.8Mostly consistent
0.4-0.6Some variation
Below 0.4Very varied references

Lower confidence isn't bad—it might mean you want flexibility.

Improving Your Style DNA#

Add More References#

Go from 5 to 10-15 references:

  • AI finds stronger patterns
  • Confidence typically increases
  • Generations become more consistent

Use Consistent References#

If results are too varied:

  • Remove outlier references that don't match
  • Add more examples of your core style
  • Focus on your best-performing thumbnails

Refresh Style DNA#

As your style evolves:

  1. Upload new references reflecting your current style
  2. Remove outdated examples
  3. Style DNA updates automatically

Style DNA in Action#

When generating thumbnails, Style DNA ensures:

Color Consistency#

Generated thumbnails use your palette:

  • Same primary brand color
  • Consistent background treatment
  • Matching accent highlights

Layout Familiarity#

Compositions follow your patterns:

  • Similar subject placement
  • Matching text positioning
  • Familiar visual hierarchy

Brand Recognition#

Viewers recognize your thumbnails:

  • Consistent look across videos
  • Professional, cohesive feed
  • Stronger channel identity

When to Create Multiple Projects#

Consider separate projects for:

Different Content Series#

  • Main content with one style
  • Behind-the-scenes with another
  • Tutorial series with distinct look

Style Evolution#

  • Archive old style in one project
  • Develop new style in another
  • Compare results

Multiple Channels#

  • Each channel has its own identity
  • Separate Style DNA for each
  • No cross-contamination

Viewing Your Style DNA#

In your project settings:

  1. Go to your thumbnail project
  2. Click Style DNA
  3. View extracted colors, patterns, and traits
  4. See confidence score and breakdown

This helps you understand what the AI learned.


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